And his book on Predictive Irrational http://www.predictablyirrational.com/?page_id=131
About cheating he summarises
- A lot of people cheat and they cheat by less by little bit.
- when u remind people of morality they cheat less.
- when we get bigger distance from cheating from the object ( say money ) , People cheat more .
- And when people see cheating around them as part of in group cheating increases
And finally he mentions that we need to test intuitions .
